Business Action Plan
1 Purpose – Ex Ante summary
Summarize the
purpose of a project in a few sentences. What is the business trying to achieve
in the short to medium-term? What is the focus of this project.
2 Objectives – micro goals
In order to
achieve the purpose of the project some goals must be established. Three to Five goals should be set that
fulfill the ultimate purpose. Sub-projects
can me be to more easily measure the requirements and effectiveness of each project,
instead of one convoluted project which may confuse elements. The objectives which are created are the
potential outcome of sub-projects.
3 Purposed Tasks – projects required to complete
To complete an
objective as well as sub-projects, tasks must be completed. Depending on the type of project and
business, these tasks can differ greatly.
Imagine what is to be completed; how will it be initiated? How will it
be mobilized? How will it be carried out? What is the conclusion of this
project? These are the sub-projects
which reach the short to medium-term business objective. List all relevant, most importantly
potentially effective, tasks that meet objective requirements.
4 Requirements – requirements for projects
Each task that
is set will require resources, whether it is time or raw materials, these will
be needed to carry out each task. List
the tasks required for the project, followed by what resource, service, and
time requirements will be needed for completion. Before a project is carried out the resource
and budget requirement can be estimated using market prices and wages.
5 Budget – budget requirements and outcome
Using
information from the requirements of each sub-project, a budget can be built to
estimate the potential cost of the project.
Create a budget using estimated costs and revenues of the projects. Depending on the type of project, the
forecast for the project should display a positive return; there are ways that
externalities of the project can be included in forecasting. If it is a cost-based project, the results of
a campaign, or other intangible result, can be measured using different
methods.
6 Conclusion - notes
Summarize the
purpose and objectives of the action plan; a statement about how this project
will affect the standing of the business, or how it will be advanced can be
made. Any other pertinent notes
reviewing the action plan should be placed here.
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